“Dior, I love it”. Three words which, alone, project to us the majestic aura of the brand and its iconic perfume. Through an exhibition-event at the Beaux-Arts in Paris, the House of Dior retraces the history of perfume from its first release in 1999 to the present day.

We then realize that J’adore is more than just a perfume. From its unique olfactory imprint to the jewelry precision of each of its bottles, the making of this perfume is the sum of multiple stories, multiple talents and above all exceptional know-how that has endured through the ages. Because yes, without us even realizing it, these three words have been ringing in our heads for two decades. So, what was only a creation of enthusiasts has become a true flagship of French culture and the world of fashion in general.

So don't miss the Dior, j'adore exhibition, which begins next Wednesday, September 27, to embalm the Beaux-Arts of Paris until October 8. A good opportunity to live a luxurious experience without spending a single cent.